![Discovering Facebook's Algorithmic Shift Toward Business Recommendations](https://thmb.techidaily.com/7699e975f70df77aaaff1f7ff850c80f5528a8664aaaf1c97135009707fe41f7.jpg)
Discovering Facebook's Algorithmic Shift Toward Business Recommendations
![](/images/site-logo.png)
Discovering Facebook’s Algorithmic Shift Toward Business Recommendations
Facebook is testing a new business discovery tool that will appear under posts and ads in your News Feed. The feature will prompt you to select topics you’re interested in, and will then present you with recommended content from businesses based on your choices.
Facebook Gives More Publicity to Businesses
Facebook announced the business discovery tool in a post on the Facebook for Business blog , and notes that the feature may help users “discover and consider new businesses they might not have found on their own.”
The feature will display a series of related images beneath posts and ads from businesses that sell food, clothes, beauty products, and more. You can then click on an image that interests you, and you’ll be presented with a feed of recommended businesses.
This update is likely a reaction to Apple’s App Tracking Transparency policy, which forces apps to ask for permission to track users’ data. Facebook has complained that this policy will hurt small businesses that advertise on the platform, and has even gone so far as to roll out a notification that encourages iOS users to opt-in to activity tracking .
Facebook Fights Back Against Apple
The business discovery tool is yet another clever way that Facebook is bypassing Apple’s Tracking Transparency policy. By seeing what users click on, Facebook can gather the information it needs to sell ads—all without explicitly tracking users.
Also read:
- Overcome the Obstructive Oddities of a Stopped-Up Facebook Page
- Facebook's News Feed: A New Era Simplified
- Navigating Facebook's Friend Activity Sharing
- Why Do You See These Specific FB Advertisements?
- Identifying Users You've Blocked on FB
- Facebook: A Sanctuary From Politics
- Google's Biggest News Moments From 2022
- [New] 2024 Approved Entering the Fullscreen Realm Choosing a CMS
- [Updated] 2024 Approved Editing Made Easy YouTube Edition—Top 10 Tips for Newbies
- How to sign a PDF v1.0 document with electronic signature software
- Unlocking the Power of Authenticity in Testimonial Videography
- Updated 2024 Approved Free Video Stabilizer Roundup The Best Options
- In 2024, Innovative Drone Designs Always on Your Side
- [New] Mastering the Art of Podcast Scheduling
- Updated 2024 Approved The Ideal Pop Song Selections to Enhance Visual Storytelling
- Title: Discovering Facebook's Algorithmic Shift Toward Business Recommendations
- Author: Michael
- Created at : 2024-06-25 14:33:28
- Updated at : 2024-06-26 14:33:28
- Link: https://facebook.techidaily.com/discovering-facebooks-algorithmic-shift-toward-business-recommendations/
- License: This work is licensed under CC BY-NC-SA 4.0.